Triumph Motorcycles is about to open the doors to an immersive new Visitor Center that will allow fans to go behind the scenes and journey through 115 years of motorcycle history. Based at the brand’s headquarters and UK manufacturing facilities in Hinckley, Leicestershire, the Visitor Center is set to open on November 1st. The Triumph Factory Experience is free and will showcase an exclusive collection of never-before-seen exhibits centered around the design, engineering, and manufacture of Triumph’s most iconic models.

Among the most exciting exhibits will be the most famous movie Triumph of all time – the Triumph Bonneville on which Bud Ekins, doubling for Steve McQueen, jumped the border fence in The Great Escape, now lovingly restored to working order. Other displays include the very first Triumph No. 1 from 1902, the Speed Triple ridden by Tom Cruise in Mission Impossible 2, and the latest race engine prototype for the 2019 Moto2 championship.

Triumph to Open Factory Visitor Center

READ MORE: We'll Be There When Triumph Speedmaster is Revealed

In addition to the first model ever made, visitors to the experience will also find a host of rare and unique models, including a 1919 Triumph ‘Trusty’ Model H used during the First World War, the 1959 Bonneville that shook the world, and all of the brand’s legends with the Hurricane X75, T595 Trident, and original ‘94 Speed Triple.

Triumph to Open Factory Visitor Center

Visitors will also see an original 1920s TT racer alongside legends from American and British competition of the 1950s and 60s, as well as Gary Johnson’s 2014 Isle of Man Supersports TT winning Triumph Daytona 675.

READ MORE: 2017 Triumph Street Cup - In-Depth Review

A guided tour of the Hinckley factory is also available, a look at the heart of motorcycle manufacturing in the UK and the spiritual home of Triumph. This extensive behind the scenes tour of the engineering and manufacturing facilities will give an unprecedented insight into Triumph’s unique and leading approach to designing and building motorcycles.

Triumph to Open Factory Visitor Center

“We are very proud and excited to be able to invite Triumph and motorcycling fans from around the world to come and experience our brand first-hand, here at the factory where every Triumph starts its life,” said Chief Commercial Officer Paul Stroud. “With so many important and rare bikes on display, the Visitor Experience will be a must for motorcycle and movie fans alike, but also an opportunity to help us celebrate our proud heritage and our passion for building great motorcycles. We hope this rewards and inspires every fan of the brand, and ignites a love for Triumph in a whole new generation."

Triumph to Open Factory Visitor Center

READ MORE: Better Than Ever: Triumph Bonneville T100

Spread across eight distinctly-themed areas that combine to create a full Triumph experience – from celebrating the shared attitude of riders and fans, to the incredible bloodline of bikes, racing and popular culture, to the global network our riders represent and the full story of design from sketch to final assembly – the Visitor Experience represents the home of the brand.

The Triumph Visitor Center opens on the November 1, 2017, and tickets are available to pre-order here.

Got a tip for us? Email: