Motor1.com has a wide range of products and options available tailored to reach your marketing and advertising objectives. In order to know more and get our latest media kit please contact our advertising sales representative:
Motor1.com targets both car buyers and car enthusiasts and focuses on all automotive content (cars, sportscars, supercars, SUV, motorcycles, auto shows) while delivering the latest news, car reviews, buying guides, pricelists and a premium video production.
Our worldwide network of award-winning editors, writers, photographers and videomakers are constantly providing new and live content to our website and social media outlets.
Motor1.com is the destination of choice to connect your brand with a global audience of automotive fans and professionals who are influential consumers.
Enjoying a higher than average household income, our audience is composed of consumers receptive to a wide array of products and services: automobile, after-market parts, computer/electronics, sporting goods, food/beverage, energy drinks, travelling, financial services and many more.
With the power of our digital distribution platform, we offer you, as a marketer and advertiser, many different options to engage with affluent, educated and global car buyers rather than car enthusiasts who are passionate and loyal to the brands.
We deliver in accordance with IAB-standard advertising units and policies and offer vertical targeting of campaigns with our advertising platform (Doubleclick for Publishers). Our advertising partners can connect to the audience that they want.
| Gender | |
|---|---|
| Male | 88% |
| Female | 12% |
| Age range | |
|---|---|
| 0-17 | 9% |
| 18-34 | 36% |
| 35-49 | 32% |
| 50+ | 23% |
| Median age | 34 |
| Education | |
|---|---|
| College graduate or higher | 30% |
| Attended college | 70% |
| Household income | |
|---|---|
| $50k and over | 78% |
| $75k and over | 57% |
| $100k and over | 42% |
| Median HHI | $86k |
| Social media | |
|---|---|
| Total fans and followers | More than 500,000 |
We offer a wide array of IAB-standard and customized ad formats, all designed to drive your brand equity. Those ads can be rich-media and targeted (including geo-targeted) using DFP and racing series. We serve more than 15 million ad impressions per month.
| Universal ads (IAB) | Size |
|---|---|
| Leaderboards | 728x90 |
| Medium rectangles | 300x250 |
| Wide skyscrapers | 160x600 |
| Rising stars (IAB) | Size |
|---|---|
| Super leaderboards | 970x90 |
| Half page | 300x600 |
| Billboard | 970x250 |
| Expandable ads (IAB) | Size |
|---|---|
| Pushdown | 970x90 to 970x415 |
| Video ads | Duration |
|---|---|
| Pre-roll | 15 seconds |
| Pre-roll | 30 seconds |
| Custom display | Size |
|---|---|
| Skins | 1500x900 |
| Interstitials | 900x500 |
More options and special offers: flexible ad programs
In addition to ROS based campaigns, Motor1.com also propose many special offers and options, volume discounts and more customizable programs.
Motor1.com also offers a wide range of editorial options customized for you and your marketing objectives. We can also create the content.
Additional opportunities
Contact info
In order to know more and get our latest media kit please contact our advertising sales representative: