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Weirdly, Harley-Davidson Partnered With Jeep In Europe Instead of Ford

Famously, Ford's CEO Jim Farley sits on Harley-Davidson's board of directors. Yet, for some reason, Harley just announced it's partnered with Jeep in Europe.

Apr 30 -

CFMoto Just Hit Pause On The Indian Market And The Reason Is Bigger Than One Bike

India's new GST structure on bikes bigger than 350cc is forcing brands to rethink engine sizes and long-term strategy.

Apr 30 -

Honda Chooses Motorcycles Over Cars In South Korea, Stops Selling Automobiles Completely

Facing stiff competition from local giants, Honda exited South Korea’s car market while keeping its motorcycle business.

Apr 28 -

Honda Is Literally Paying You To Buy Certain Motorcycles Right Now. Well, Sort Of...

Honda's "Bonus Bucks" act as instant rebates and reveal which motorcycles are being pushed hardest right now.

Apr 21 -

Looks Like The Damon Motorcycles Website No Longer Exists

Just over a month ago, there was a mass exodus from the troubled EV motorcycle-cum-technology company, Damon Motorcycles. Did the other shoe just drop?

Apr 21 -

Is This Upstart Truck and SUV Company The Perfect Off-Road Powersport Accessory?

Ineos isn't a household name, but the body-on-frame pickup and SUVs have an iconic shape borrowed from Land Rover, and could be the perfect powersport accessory, as they're designed to tow, haul, and get you further.

Apr 16 -

Honda Just Keeps Winning Design Awards, And It’s Not Just Its New EV Motorcycle

Honda adds more Red Dot wins for the Prelude, UNI-ONE, and Miimo, showing its design push goes beyond the WN7.

Apr 15 -

Score a New BMW Motorcycle For $5,000 Off Today, So Long As It's From Last Year

BMW's motorcycles are some of the best around. They're also some of the most expensive around. But they don't have to be, so long as you jump on these awesome deals going on right now.

Apr 14 -

KTM Is Launching A New 350 Lineup In India. So What Happens To The 390s?

India’s GST structure makes the 350s cheaper, but the 390s still deliver higher performance and more premium features.

Apr 13 -

KTM Taps Former BMW Exec To Help Stabilize Company and Hopefully Drive Better Sales

KTM just hired former BMW executive, Stephan Reiff, as the brand's new chief commercial officer. Will he give the company the direction it needs right now?

Apr 11 -

Triumph's 400 Range Has Just Changed In India, And Here's Why

India just revised its motorcycle tax structure, so here are the changes Triumph is making to adapt for the local market.

Apr 7 -

Honda Expands Ride Red Demo Days Program to 50 Dealerships, Time To Go and Test

Honda has expanded its Ride Red Demo Days program, and it has already kicked off. Here's everything you need to know.

Apr 3 -

Suzuki Is Offering a 10-Year Warranty In France, But There's A Catch

Suzuki’s 10-year motorcycle warranty sounds impressive, but strict service rules and fine print tell a different story.

Mar 27 -

This New Tax Rule In India Could Make 400cc Motorcycles More Expensive Globally

India’s new tax rule is pushing buyers toward 350cc bikes, threatening global pricing for popular 400cc motorcycles.

Mar 25 -

Polaris Just Gave a Bunch of Students $20,000 For Scholarships

Minnesota-based Polaris Inc. just handed over $20,000 in scholarship aid to Southeastern Illinois College that'll go directly to students wanting to learn how to become powersport technicians.

Mar 25 -

Your Dream Bike Exists Because India Buys Millions Of Small Ones

Honda adds new production lines in India, boosting capacity to over 2 million motorcycles a year in a single plant.

Mar 24 -

Polaris Set To Close a Former Joint Indian Motorcycle Plant, With 200 People Laid Off

Polaris' Osceola plant, which once produced power plants for newly sold Indian Motorcycles, as well as engines and other parts for the brand's off-road segment, is set to be shuttered by the end of 2026.

Mar 23 -

Your Dream Bike Is Useless Without Parts, And MV Agusta Knows It

MV Agusta and DHL ink a partnership that aims to fix spare parts delays and reduce downtime for MV Agusta owners worldwide.

Mar 20 -

Is KTM's MotoGP Future Safe? Maybe

After Bajaj's takeover, rumors of KTM's MotoGP departure have hung over the outfit's head. But a recent report points to the 'Ready to Race' brand sticking around.

Mar 18 -

This Motorsport Organization Just Created a Global Development Initiative for Women Motorcyclists

The FIM's 'She Leads Mentorship Programme' aims at connecting experienced leaders with aspiring professionals to help strengthen career pathways across motorcycling.

Mar 17 -

Is Peugeot Motocycles About To Buy... Itself?

The French scooter brand’s own management team has made an irrevocable offer to purchase the company from its current owners.

Mar 16 -

Husqvarna Extends Premium Manufacturer’s Warranty, Surviving the KTM Saga

Husqvarna updated its Premium Manufacturer’s Warranty program to include every street motorcycle from Model year 2025 onwards. Plus a few more generous amendments.

Mar 15 -

CFMoto Acquires Legendary Moto2 Chassis Maker, Huge Moves Coming

CFMoto recently acquired 51% of the most successful Moto2 chassis manufacturer ever, Kalex Engineering. Here's what that could mean for the brand going forward.

Mar 13 -

KTM Needs You To Buy Its New-Old Motorcycles. How Does Including Its Premium Warranty Sound?

KTM's new-old stock has been a sore spot for years for the company. To address that inventory, the company is now offering all of its 2025 models with its premium 4-year warranty coverage.

Mar 11 -

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