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What's The Deal With BMW's New Logo?

BMW is trying out a different logo, though it has not appeared on any motorcycles yet.

By Justin Hughes 14 March 2020

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Zero Motorcycles Reveals New Logo

The electric motorcycle marque debuts a new, sleeker, company logo.

By Tim Huber 02 June 2018

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This might be the new Brammo logo

It's looking like this will, more or less, be Brammo's new logo.Frankly, we find the aggression of this steer's head disheartening and confusing. Is Brammo a university from Texas? Is Brammo an investment firm of brute, unthinking, uncompromising strength? Does Brammo sell organic, grass-fed beef?We hope not. We hope a company that designs and manufactures something as innovative as the Enertia ca...

By HFL Staff 13 August 2009

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