Watch this short video tour of Roland Sands Designs in Southern California.
More and more commercials and marketing agencies are getting away from the athlete-sponsorship, Vanna-White-style commercials. More online marketing ideas use advertising dollars to make real entertainment.
Take Ken Block's Gymkhana endeavors for example; if it weren't for ad dollars from DC Shoes, Monster Energy Drink, Ford and many others, Gymkhana videos would be Ken Drifting around some trash cans. Instead, some of today's marketing is being used for real entertainment and this video is a great example.
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Yes, it's a commercial for element case and no we aren't seeing any ad dollars from them to publishing this, but I wasn't offended when I discovered this video was made for element case. Instead, it's a well-choreographed video tour of Roland Sands' Los Alamitos shop.