Sturgis Motorcycle Rally will take place from August 3rd to the 12th and BMW will take the occasion to put you on its bikes for free demo rides.
Ze Chermans are invading Sturgis this year, and that means you can get your hands on all the Beemers
Going to a dealership can sometimes be torture: all these bikes you can only dream of, put on display, that you don't get to try, besides the one you're actually interested in buying. That's when demo rides allow you to check a few items off your list: you get to ride. All. The things. If you plan on attending this year's Sturgis Motorcycle Rally happening from August 3 to the 12, it will be your chance to knock one or ten things off your motorcycle bucket list.
AUCTION ENDS AUGUST 6TH: Paul Jr's Sturgis Buffalo Chip Custom up for Auction
Beemers? At Sturgis? Really? Yes, really! Despite being commonly associated with Harleys (and Indians) BMW will offer demo rides of its entire lineup From August 4 to 11 at CrossRoads at Buffalo Chip. The demo rides will run for the duration of Sturgis from 9 am to 5 pm. This is your chance to get sitting time on models you wouldn't otherwise get a chance to drive, including models from the R nineT range, the K 1600 tourers, and even the new single-cylinder G 310 GS. Sign-ups will open at 8 am every day.
SURVIVAL GUIDE: 6 Things You Need to Know to Survive Sturgis
Sturgis Motorcycle Rally is a yearly event where motorcycles and music come together. Activities include stunt demonstrations, musical performances, a beard and mustache contest, rallies, tattoo contests, a swimming hole, and much more.
LOOK BACK AT HISTORY: The Sturgis Rally, Then and Now
Six stages will welcome the performances of Lynyrkd Skynyrd, Kid Rock, Red Sun Rising, P.O.D., and many more. Races and concerts are free for guests of the camping. So, which Beemer are you looking to get your hands on?